Gabriela Helfet, aka Helfetica, is a Content Director and Writer currently leading content at Consensys, where she has built rigorous systems for content production at scale—from original writing to AI-assisted generation, prompt engineering, editorial review, and fact-checking. She has spent over a decade at the intersection of culture and technology, collaborating with brands including Prada, Nike, Rolex, Audemars Piguet, Bang & Olufsen, and Levi's, as well as cultural figures like Virgil Abloh, Thom Yorke, and Peggy Gou. Her editorial and brand work spans art institutions such as the New Museum, the Barbican, Gagosian Gallery, Frieze, and Fondation Cartier, alongside tech companies and music labels like Pioneer, McIntosh, Ninja Tune, Warp Records, XL Recordings, and Stones Throw. Previously Editor-in-Chief of The Vinyl Factory, she grew and directed creative and content for an eight-figure global audience. Her work and words have appeared in every analog and digital format under the sun—websites, product, record covers, magazines, events, and airwaves. Based in Los Angeles, she enjoys soaking up the solar rays in the shade drenched in SPF50.
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What do an awkward shrimp tornado and a feral chaos waffle have in common? Both may be parts of your 12 word seed phrase.
Crypto doesn’t have to be complicated. That’s why we’ve made it easier than ever to manage a MetaMask wallet with our new Social login feature: use your Google or Apple account to create, backup, and restore a wallet.
How MetaMask Social login works
Traditionally, you need a 12 word Secret Recovery Phrase (SRP) to manage non-custodial crypto wallets. This route gives you more control and security over your digital assets than traditional financial accounts. But keeping track of your SRP can be cumbersome.
Social login simplifies the wallet creation and management process. Get started in two steps:
Sign in with your Google or Apple ID.
Create a unique, secure password.
You’re in! You can now use Social login.
Your SRP is then generated under the hood, and can be recovered later using the same social account and password that was used to set-up your wallet.
Remember: Secure password creation and management for Social login is essential. If you lose this password, your wallet cannot be recovered for you. For privacy best practices, head to our MetaMask Support article.
Web2 familiarity meets web3 security
No single entity, not even MetaMask, can access all of the pieces needed in order to retrieve your SRP, preserving the self-custodial nature of your wallet. Only your social credentials combined with your unique password can ultimately unlock the SRP on a local device. For a technical deep dive on how the process works, check out our Social login technical guide.
Social login is an alternative, familiar way to control your digital assets that is seamless and simple, without compromising on security. Your wallet and assets remain fully in your control, with fewer obscure words to manage if you so choose.
Ready to get started? Download MetaMask and set-up your wallet instantly with Social login.
Looking for extra help? We got you. Head to MetaMask Support for more info on how to use Social login.
작성자:
- Gabriela Helfet
- ALPHA DROP
The biggest RWA number is tiny
Tokenized stocks hit $1B, Apple and Palantir earnings, BTC and ETH perps, oil and Hormuz risk, UCL semis, and onchain RWAs.
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Crypto's big week is coming
Bitcoin options expiring, ETH whales double down, and Intel reports Thursday—all setting the stage for crypto's most consequential week.
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A SpaceX IPO is coming. Tokenized space stocks are already here.
Getting a slice of the future of space is possible right now onchain.
